AGRICULTURAL COMMUNICATIONS PROFESSOR, UNIVERSITY OF ILLINOIS

Owen Roberts is an agricultural communications instructor and faculty member at the University of Illinois, one of the top agricultural universities in the United States. He is past-president of the 5,000-member International Federation of Agricultural Journalists, which represents journalists in 55 countries.
Throughout his professional career he has also been -- and still is -- a very active freelance writer, focused on knowledge mobilization in the agricultural media, and on helping urban audiences understand the agricultural sector.

COMMUNICATION MANAGER, XFARM TECHNOLOGIES

Riccardo De Nadai is the Communication Manager at xFarm Technologies, a company that provides innovative tools to support farmers and stakeholders in digitizing their businesses. 
Riccardo graduated at the University of Padua in science and agricultural technologies with a final dissertation on the digitisation of Italian agriculture. In addition to the marketing and agronomic sectors, he works in the field of communication, trying to convey the importance of digital technologies to enhance the efficiency and sustainability of the agri-food supply chain.